I Like Writing, But I Ain’t Doing THAT. (Or, How I Trick Myself Into Doing Stuff)

I have a confession to make. I am very bad at setting goals. Maybe you are one of those bright sparks who diligently comes up with a spiffy plan of everything you’re going to achieve in a month, a quarter, a year. Maybe you have a tight business plan, a carefully honed daily routine and…

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Imposter Syndrome Bites Again

I’ve forgotten everything I know. I literally cannot remember how to do this. Oh my god I can’t do this. I can’t do this. I can’t do this. I can’t do this. Around and around, this echo in my head, until a wall comes up. :: Stop it, Laura. You’ve done this a dozen times.…

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“Do you think you’ll be doing that when you die?”

At 6:10am this morning, I put my feet back on the ground in Lisbon, where I live, after 3 weeks on the road. I went to Copy Chief Live with Kevin Rogers, then to Delray Beach to scheme podcast stuff with my co-host & bestie Rachel, then to Jeff Walker’s LaunchCon event in Phoenix, and finally on…

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Brb, running in the desert

This morning I woke up in Phoenix, Arizona, in the Wild Horse Pass Sheraton Hotel. The name alone is enough to get me excited, and to make it even better, the hotel is set on a huge tract of land with trails, a river and wildlife as far as the eye can see. YOU GUYS…

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Do Introverts Melt Under Stage Lights?

I bounced out of St. Petersburg this morning (the one in Florida, not Russia) after spending the last few days there for my first-ever CopyChief Live. HOT DAMN. Hot on so many levels. Hot AF outside, obvi, but the real heat went down inside the hotel. Todd Herman talked about developing an alter ego to keep…

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I snuck off for a few days…

You know what’s great for writing? Not writing. It’s so easy to get caught up in everything you have to do, word counts you have to hit, deadlines you can’t miss, projects you have to ace… that you can burn right through your creative capacity in a few days without even noticing it. This can…

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That Aperol Spritz might have been a bad idea…

Today I am writing to you, wine in hand, from my brand-spanking-new apartment… that I will be in for about a month before moving into ANOTHER brand-spanking-new apartment. I kinda love moving house. It gives me this great sense of momentum — like I’m physically moving forward into a new stage of my life. (And…

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When projects go sideways…

As a solo operator, I live and die by my calendar. EVERYTHING in my life lives in my GCal. I have all kinds of integrations, color codes and shortcuts set up so that I don’t forget anything. 99% of the time, this is a fool-proof system. It never lets me down… but there’s one situation…

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“How can you read at a time like this?!”

It might not come as a great surprise to you that I love getting carried away with a good book. Especially those books that sweep you away to a land so rich and immersive that you completely lose track of time and reality. In fact, the only flight I’ve ever missed in my life was…

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The most important client conversation you will ever have

This week I’ve been working on the structural edits for the two projects I’m working on, and here’s a little secret for you: no one likes this part. Everyone thinks that the draft is the hardest part of writing a book, but that’s actually the fun bit! You get to ideate, and research, and experiment,…

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